A contentious Gerringong property owned by fashion pioneer and Ingham chicken heir Robby Ingham and wife Sarah will be auctioned later this month.
There is no reserve price for the 100-acre property, although the selling agents are quoting above $8 million.
The parcel of coastal land will be auctioned on May 15 at Crooked River Winery, Gerringong.
Ray White Gerringong's Neil Campbell and Roirda Harper are the selling agents for the property, called 'Ocean Pines'.
The property was initially listed for sale in late 2018.
A sale price of more than $10 million was tipped for the vacant land parcel.
Mrs Harper said "a couple of offers of $11 million" had been made but hadn't exchanged, "so Mr Ingham decided to take it to auction".
In September 2012, the 40-hectare parcel at 242 Fern Street, Gerringong sold for $7 million, purchased by Robby Ingham Pty Ltd.
Mr Ingham had plans to extensively develop the coastal/rural holding, although they were initially rejected by Kiama council amid criticism the proposal took "no notice of the current legislation".
The initial proposal included the construction of a principal and secondary dwelling, tennis court and pavilion, two swimming pools, and a barn and stables compound consisting of three buildings, two dams, a shed and access driveways.
At the time, council maintained that the proposal was totally out of character for the area.
After council's determination, an appeal was lodged with the Land and Environment Court.
Following a Land and Environment Court conciliation process, an amended DA was lodged.
The Inghams' appeal was eventually upheld, but reportedly no work has been undertaken at the site.
Last year, Mr Campbell told the Australian Community Media little more than half-a-dozen properties can claim front-row waterfront views in this part of the South Coast.
"With current building approval, an opportunity exists to build a private residence to enjoy the extraordinary 360 degree views of 60km of coastline to the north and south and rural and mountain vistas," he said at the time.
Mr Campbell also said the Sydney-based Inghams owned another rural property at Gerroa, "which has a beautiful home" that they would be using as a weekender.
In 2017, the couple sold their luxury Tamarama home for a suburb record of more than $13 million.