THIS past weekend in Tenby, Wales close to 7500 athletes took part in the annual long course weekend, an active festival where participants swim on the Friday, ride on the Saturday and run on the Sunday.
Subscribe now for unlimited access.
$0/
(min cost $0)
or signup to continue reading
The event has become iconic in fitness circles internationally and on October 27-29, it will be making its first appearance in Australia with three action packed days in the Shoalhaven.
The team at Elite Energy, the company that produces other sporting events in the region including the Huskisson and Nowra Triathlon festivals have been working feverishly with the team out of Wales to put on an event that is sure to turn triathlon on its head.
"It's so much more than a triathlon," Elite Energy’s Sebastian Gallery said.
“We have hand-picked beautiful locations for each of the three days of racing, something that we are sure will impress the droves of international, interstate and local athletes".
The locations have also been selected to ensure minimum disruption to traffic and there will be no road closures in the Jervis Bay area.
CEO Mark Emerton and Gallery have been in Tenby to get a feel for the event first hand and how they can bring this huge race with a little Aussie twist to our shores.
“One of the great things that the Tenby event does that we are looking to replicate is the partnerships with local businesses,” Emerton said.
“Participants in the event will be given a black wristband where they will be given discounts and special offers in return for spending their tourist dollars at the fantastic local businesses that we have in the region.”
The beauty of the long course weekend is that the choice is entirely up to the athlete.
Each participant can choose the number of days they wish to race and they can select the distance they wish to race in each of those days.
"The structure of the event means that it becomes a weekend of individual races and social activities,” Gallery said.
“October is such a beautiful time of year in the Shoalhaven and we can't wait to expose our beautiful part of the world to a massive group of athletes, spectators and supporters.”
The event is being made possible by Shoalhaven Tourism.
“We are excited to be hosting the first Australian event here in the Shoalhaven,” tourism manager Coralie Bell said.
“The region was showcased at the Wales event last weekend and we are looking forward to welcoming competitors and their families in October.
“Events like this that occur outside school holidays drive regional visitation and spend.
“Long course weekend Jervis Bay is expected to inject over $1.3 million into the local economy.”
The long course weekend Jervis Bay is now open for registration – if you would like to know any more information or to register for one or all three days of action, go to www.lcwjervisbay.com